Taking your First Baby Steps in SEO

Taking your First Baby Steps in SEO

Having provided SEO services since 2001 I’ve been in the thick of optimising websites, large and small, for many years. Even after all this time I am still surprised by the lack of understanding by many business owners, to even take some baby steps and learn a little...
Do We Get Value from Conference Attendance?

Do We Get Value from Conference Attendance?

Shortly after returning from my own trip to BrightonSEO, a discussion arose on Facebook about the value of such conferences.  The central question asked is whether a well-informed professional can (or even should) be able to learn much from the presentations? ...

Blogging is not for traffic

Blogging is not for traffic I think the most widespread myth or misconception in SEO today isn’t a technical one.  It’s the mindless default action of instantly thinking that the easy way to gain links or traffic is to add a blog. Let’s make this really clear:...

What is a Realistic Investment in SEO?

This is an exceptionally tricky post to write.  So many of the elements and factors that go into the equation are situational, contextual, and conditional.  I’m not going to be giving any hard and fast numbers here.  Instead, I’m going to share with you the things I...
Our Top 13 SEO Rising Trends & Advice for 2017

Our Top 13 SEO Rising Trends & Advice for 2017

In the game of SEO it’s always important to stay ahead of your competitors. And as a Digital Agency and SEO specialists this is something we do on a daily basis. With a number of developments, changes, and Google updates over the last 12 months some will continue to...
Google Adwords and the 4 Pack

Google Adwords and the 4 Pack

Last month Google decided to call it a day on sidebar advertising for its paid search product, known as Adwords, leaving only a top 4 Ad Pack with a few other paid ads under the organic SERP results. It came as no surprise to us that they did this, but rather than...
Time to Change from HTTP to HTTPS

Time to Change from HTTP to HTTPS

Is there now no excuse to not move your website to HTTPS? I’ve peridocally advised clients it would be a good idea to move their HTTP websites to HTTPS versions over the years, mostly for their peace of mind and that it would become a de-facto standard online....
How Google Rater Guidelines Will Affect Your SEO

How Google Rater Guidelines Will Affect Your SEO

Optimising websites for better rankings is no longer just a case of shoehorning in your keywords into your page content and praying to the Google gods that it will work for you. Suffice to say if your copy isn’t optimised at all or really badly targeted and you add in...